I got this e-mail the other day from a reader who owns and operates a Winnipeg Pet Sitting Service (hey, if you write me as letter this nice, the least I can do is give a plug). It was so nice I thought I’d reprint it here (with her permission, of course).
This is my first ever “fan mail”, but I am totally compelled to write you, and tell you how fantastic I think your writing advice is.
I purchased your book at McNally Robinson (in Winnipeg) which led me to your site. Several times I went into the bookstore and read snippets of your book “Do the Web Write”, until one day I figured I should just go ahead and buy it, and enjoy it at home.
As a young woman and home-based business owner in Winnipeg Manitoba, I built my own website (winnipegpetsit.com) when I started my pet sitting business.
My website is my hub, so it’s very important for it to be the best “face”
for the business I can make it.
With your advice on secondary landing pages, and google AdWords I’ve done a lot of restructuring, and all of your suggestions are working. I’m also working on a fly-out menu (it’s a work in progress), because I think it will give more structure and flow to my site.
But your most valuable advice has definitely been on style. I’m reading all of your articles on your site, and I love them all. You always say that your reader should want to take action, and your articles seriously compelled me!
Thank you, I’m a devoted reader now.