About my Professional Copywriting

Well, for starters...

I have a unique writing style - it's friendly, engaging, clear, and professional, all at the same time. That's important - especially today.

Really, in today's world of "information overload", people are bombarded with an endless array of messages... buy this... try that... we regret to inform you... get rich quick... the African Prince needs your help to transfer money... etc etc. It's borderline ridiculous.

So in the face of all of this "noise", if you have something to say via the written word, you need to be clear with an engaging message that "speaks" to your readers in Plain English. It doesn't matter whether it's a website, a letter, a marketing piece, a company handbook, or anything else - clear, succinct writing that people actually enjoy reading makes a huge difference.

It's About Your Results

People hire me for results. They want their websites to convert; they want their letters read and understood; and they want their corporate communications to be clear and engaging.

That's exactly what I do: I take your information and logically present it to your audience. This isn't about just being a skilled writer (which I am) - it's also about being an exceptional communicator, and understanding how to engage a reader and bring them along.

Presentation Matters

I want to expand on that last point for a second, because it's important. How your information is broken up and presented matters - a LOT.

In plain terms, your information should flow logically from paragraph to paragraph, and from page to page, and everything should be easy to understand and paint a clear picture.

Fortunately, I'm very good at this. Companies have given me a jumble of random information, and I turned it into a sleek website (portfolio, letter, handbook, etc) that logically delivered who the company is; what they do; why one should use them; benefits, etc.

Information that's presented in an orderly fashion has the best chance of being reacted to. Combine this skill with my conversational writing, and you have a winner.

You don't pay extra for this - it's just something I do naturally (and do very well, mind you.)

My Copywriting Delivers... Over and Over

If you have a well-written, converting website, it works for you 24/7/365, and delivers you positive results for YEARS. A great sales prospecting letter that you pay me $250 (or so) to write can bring you tens - even hundreds - of thousands of dollars over the years.

Good writing does NOT go out of style, and is worth every penny you pay for it.

I'll be happy to help you any way I can.